2017-01-12 / Celebrations & Milestones

ENTERTAINMENT

Ubly elementary hosts ‘Jump With Jill’ live
By John Bonke
Staff Writer • jbonke@mihomepaper.com • 810-452-2668


UBLY — “DJ Slick Nick Greene” pauses for a selfie during the Milk Means More “Jump With Jill” Live Tour at Ubly Elementary School. The beatboxing “DJ Slick Nick Greene” and Laura Brown, MS, RD, starring as “Jill,” sang the praises of nutrition from milk, vegetables and whole foods, and being active and staying hydrated. UBLY — “DJ Slick Nick Greene” pauses for a selfie during the Milk Means More “Jump With Jill” Live Tour at Ubly Elementary School. The beatboxing “DJ Slick Nick Greene” and Laura Brown, MS, RD, starring as “Jill,” sang the praises of nutrition from milk, vegetables and whole foods, and being active and staying hydrated. UBLY — Ubly Elementary School students sang and danced to rock and rap songs about nutrition in an hour-long program in the Milk Means More “Jump With Jill” Live Tour. Jill, along with beatboxing “DJ Slick Nick Greene,” sang the praises of nutrition from milk, vegetables and whole foods, and being active and staying hydrated. The show included colorful lights and sound effects and the students participated enthusiastically and displayed their best Bearcat behavior. The students promised Jill and Nick that they would try at least one new vegetable that week.

In support of Milk Means More, show promoters said that 35 Michigan schools have been awarded the show by Michigan’s Dairy Farmers, in partnership with the United Dairy Industry of Michigan (UDIM). Now in its fifth year, the partnership has reached more than 140,000 students.

The Ubly program was paid for by Messing Dairy. Shelly Messing talked to the students about milk and dairy farming at the beginning of the program.

The star of the Midwest “Jump with Jill” Cast, Laura Brown, MS, RD, said, “The lasting message is not just that drinking milk is cool, but that the hard-working Michigan dairy farmers that bring this super fly drink to their table are, too.”

In engaging directly with schools, “Jump with Jill” endorses Michigan dairy with the Emmy-nominated song about breakfast “Get Me Goin’” and the show closer, “The Bone Rap.” The production of these music videos also feature Michigan dairy farmers. A blinged-out milk jug, affectionately called by his rapper name, “Calcium,” dons bling and sunglasses to represent with his whole bone building crew - yogurt and cheese. The set of the show includes campaign signage, the cast travels in a vehicle designed like a delicious glass of Michigan-produced milk, and - new this season - a custom-designed milk crate filled with educational materials for schools to continue the show’s messages all year long. The Milk Means More “Jump with Jill” Milk Crate helps schools maximize the learning opportunity by celebrating their win of the show with a Golden Ticket and trophy, integrating nutrition messages in school cafeterias with life-sized posters and dairy cooler magnets and a DVD of the danceable music videos.

“We are dedicated to being a source of information on dairy foods and Michigan dairy farming,” said UDIM CEO Sharon Toth. “The Milk Means More brand captures the impact Michigan’s dairy industry has throughout our state, from providing nutritious and wholesome foods, to jobs in our communities. We are so proud to partner with “Jump with Jill” to take this message to Michigan kids.”

The statewide tour of Michigan elementary schools runs January-March and is provided at no cost to 35 schools across Michigan.

The world’s only rock ‘n’ roll nutrition show, “Jump with Jill” uses music and dance to celebrate healthy habits by transforming nutrition education into a live concert. Created by a Registered Dietitian and professional musician, “Jump with Jill” is both educationally sound and completely rock ‘n’ roll. Behaviorally-focused and research-proven, the show creates a world where healthy is not just an important thing to do, but the cool thing to do. Learn more at www.jumpwithjill.com.

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